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Oct 28, 2019

Laying the groundwork for your business is incredibly important. And that means everything from the business structure to the marketing. 

Today I'm giving you my 6 steps to how I've build Cultivate into the brand it is today and exactly what I work with my clients on consistently. 

I hope these 6 steps help you build...

Oct 21, 2019


In 1918, a popular children’s clothing magazine noted that pink was a more suitable color for boys and blue, because it is more dainty, is better for girls.

So why do we have such strong feelings toward the complete opposite today? Is it because we innately feel and attraction to those colors as boys or girls?...

Oct 14, 2019

When it comes to marketing, getting someone to try what we have can be the best way to gain a new customer or fill the need they have. 

When it comes to marketing, we need to figure out how we can get people to try our products and services if we're ever going to be able to serve them. And that means we may have to...

Oct 7, 2019

In a world where we have the option to "reach" millions of people with a single post, why do we actually try? 

The truth is, you will likely never reach all of the audience and even if you did, they aren't likely to care about what you have to say. 

So the illusion of social media is that we can market to the masses....